Moving Past Gender Barriers to Negotiate a Raise

New York Times | Tara Siegel Bernard, March 24, 2014

ASKING for a raise is the type of conversation that can make even the most confident among us uncomfortable. Women, however, may have good reason to feel that way.Discrimination persists in the workplace and it isn’t necessarily intentional or overt, experts on gender and negotiation say.

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But it can emerge when women act in ways that aren’t considered sufficiently feminine, and when women advocate for themselves, these experts say, some people find it unseemly, if on a subconscious level. As a result, women need to take a more calibrated approach, whether in asking for a higher salary or a new position. Otherwise, they can risk being perceived as overly demanding and unlikable, experts say, and their requests can backfire.

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